Moscow Department of the Federal Antimonopoly service of the Russian Federation recorded violations of the law on advertising in the system “Yandex.Direkt”. Criticism of... FAS accused “Yandex” in unfair is BAD

Moscow Department of the Federal Antimonopoly service of the Russian Federation recorded violations of the law on advertising in the system “Yandex.Direkt”.

Criticism of the Metropolitan UFAS in particular caused advertising materials of the drug “Turboslim”. As noted in the Department message, the advertisement contained the words “Turboslim – a number one tool for weight loss in Russia”.

The Ministry recalled that the advertising information is directed only at creating a positive image without specifying a specific and proven advantages over the products of competitors, is ending.

In addition, materials on dietary supplements should contain the warning information that the drug is not a cure. This is a warning to occupy less than 5%.

Thus, FAS is charged with violation of section 1 of part 2 and paragraph 1 part 3 article 5 of the law on advertising.

In the near future will consider the question on attraction of infringers to administrative responsibility. As the press service of the Moscow OFAS, the penalties can range from 100 thousand to 500 thousand virtually any.

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